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Graham Loomes

Professor of Behavioural Science
AT
"My research has been focused on people’s expressed preferences, particularly as they relate to decision making involving risk, uncertainty and time, with policy applications to health, safety, environmental and consumer protection issues. This has entailed developing decision models to allow for psychological factors – in the past, regret and disappointment, more recently imprecision and procedural variability – and using experimental methods to test and refine theory. In parallel, I have been involved in developing survey methods to try to elicit responses intended to inform practical policy issues such as the valuation of health and safety benefits. Since 2010 I have been a Fellow of the British Academy."

main research interests

Choice; Valuation; Decision Processes

roles in the bee uk network

Member of the advisory board

contact

https://www.wbs.ac.uk/about/person/graham-loomes/

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